Success in Figures
25 Years of Impact
A journey across two decades of building, scaling, and transforming businesses in the Middle East and beyond.
From launching Egypt’s first online food ordering platform to leading regional tech unicorns, every chapter of my career carries the same signature — growth, clarity, and transformation.
Raibal Holding (UAE)
General Manager, Marketing & Growth Strategy
Leading growth strategy across 30+ companies in healthcare, agriculture, FMCG, education, logistics, and real estate.
Driving brand positioning, expansion, and multi-sector performance.
AlTibbi (MENA)
Chief Business Development Officer – Egypt Managing Director
Grew the region’s #1 digital health platform across KSA, UAE, Jordan & Egypt.
Oversaw teleconsultations, pharma e-commerce, and digital advertising.
Buseet (Egypt)
Chief Operating Officer
Achieved 100 % valuation increase and 6.5× revenue growth during the pandemic year.
Shifted gross profit from -92 % to +14 % and restructured the entire operations model.
SWVL (Egypt)
Managing Director
Led Egypt’s operations for MENA’s fastest-growing startup, raising $100 M+.
Delivered 300 % growth in public bookings and 1600 % increase in B2B volume
Air Arabia (Egypt)
Head of Business Development & Digital Transformation
Launched 5 new routes and drove 400 % increase in Egypt’s booking volume.
PropertyFinder (Egypt)
Co-Managing Director
Delivered 300 % business growth, 128 % listing expansion, and new monetization streams.
Dubizzle / OLX (Egypt)
General Manager
Grew transactions 1600 % in two years, positioning OLX as Egypt’s top classifieds platform.
Otlob / Talabat (MENA)
General Manager
Drove 500 % transaction growth and EGP 55 M revenues across Egypt, UAE, KSA, Bahrain & Sudan.
